Growth Hacks for 2022. It's Time to Start Thinking About Your Digital Marketing Strategy

How to Set Goals and Determine Budget

It's that time of year again! Time to get your marketing plan and budget ready for approval before the next fiscal year. We hope that you don't ask the same question that you probably asked after the last budget cycle...

Where is all the digital marketing?

Typically marketers get a few ideas from other departments on what they want to have, and what their goals are. Which are typically disparate. And then we come up with a marketing plan with tactics to get more traffic, leads for sales, and increases brand awareness. While this will work, does it really move the needle? Is it easy for management to slash the numbers because there is no measurement?

This year, let's take a different tactic. Let's not start with what we want to do tactically. We will show you how to come up with a winning marketing plan that will have a great strategy, measurements throughout the year, and helps to achieve your company's goals. This will help you to be able to sell it to management, get buy-in from other departments, and give you a concrete plan to execute for the whole year.

In this session you'll learn:

  • Making measurable goals
  • Setting a good strategy
  • Taking it down to tactics
  • Researching the costs
  • Setting the measurements 

The details:

Date: September 22, 2021

Time: 12:00 - 1:00pm CT

Venue: Zoom Webinar

Cost: Free

Who should go: Marketers of all experience levels who collaborate to set their annual marketing plans.

What you should bring: You'll need a laptop to join the conference, a good internet connection, and something to take notes with.

Join us for the webinar!

Frequently Asked Questions

1. I'm not a Marketer, should I still come?

Yes! Anyone who needs to have input in an annual marketing plan should attend.

2. I think my marketing is working fine, what else could I possibly learn?

Sometimes we get so used to doing the same things, it's refreshing to look at it differently. Like drinking a cool beverage on a hot day.

3. Will I be seen on camera?

No, you won't.

4. Can I bring a friend?

You are welcome to have anyone with you watching the webinar you see fit.

5. Do I need a particular program to view the webinar?

This will be a Zoom webinar, and you can download the software when you get the link (if you don't have it already). You may want to log on a few minutes early so you don't miss anything.

Your Presenter for the Webinar

Trygve Olsen, BizzyWeb's Dir. of Business Development

Trygve Olsen, BizzyWeb’s Director of Business Development, has a wealth of experience in marketing after running his own digital marketing business, servicing both national organizations and helping to grow local businesses across the country. Trygve has extensive experience in website development, branding, organic SEO, special event management, Social Media marketing, and email marketing.  He is a small business advisor for the SBDC in Minnesota, won several awards for creative works and has ben a speaker for nationally known organizations since 2011.

Contact Trygve Today!